Design
We brought local campaigns, multilingual content and the online application experience together in a consistent brand identity.

Client
Graftgenix
Industry
Hair Transplant & Healthcare
Year
2023
Category
Design
About the Project
Reaching audiences who speak different languages in Germany meant presenting the services clearly for everyone. For Graftgenix we aimed for a digital structure that introduces the clinic, the team and the procedures and makes information easy to access.
Our Approach
We prepared advertising plans by city and region. We shaped messages in different languages with a shared brand approach.
We presented the clinic, the team and patient stories with clean visuals. We completed the German, English and Turkish web experience with an application infrastructure that lets people request an analysis by uploading photos.

In Numbers
Communication Suited to the Local Market
Campaigns adapted by region and language.
Consistent Clinic Presentation
A shared visual language across social media and videos.
Easy Online Application
An experience that runs from finding information to requesting a consultation.
“It is the first time customers find the product on the shelf this quickly. The packaging really does its job.”
Melis Saba Cağlıyan
Founder, Graftgenix
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